Bossy? I’ll take it.
Sticks and stones may break my bones, but words will never hurt me. I used to belt this out as a kid, hum it as an adolescent, but purged myself … Continue reading
Eat, Pray, Love Brands
You’ve seen them. They’re all around you. You’re reminded of their presence in each waking breath; every sip of your preferred soda, every whiff of the mood-boosting fabric softener you … Continue reading
Serenade in Your Pocket.
It’s an unwritten rule in my department: thou shall not return from vacation without goodies to share. My coworker, who recently went away to Brazil (number 9 on my bucket … Continue reading
Passin’ on the Cussin’.
I’ve never considered myself to be a true millennial: I value organic Face Time, I prefer the touch-and-feel of print publications, I don’t own a smart phone (although I have … Continue reading
The Problematic “P”
The trademark battle is on. The contenders, Path—the latest social media platform touting its’ friendly ad-free zone—and Pinterest, are hashing it out over the rights to an irreplaceable letter in their logo … Continue reading
The Opportunist
The branding opportunist never lets a timely moment slip through their fingers. Here is a case-and-point: Nike promotes this featured photo as inspiration on its’ Facebook page moments after the … Continue reading